It all started in 2011. A bunch of advertising, marketing, theatre, and tech professionals came together as a creative team. The market space was getting noisy. Distinguishing between brands becoming increasingly difficult. The goal was the same, to redefine the advertising space with a more connected, yet distinctive positioning for brands. When the wind was blowing towards digital, creating brands based on traditional advertising principles, combining the craft of story-telling, and marrying it with performance marketing was a road less travelled.
A journey which the team took successfully and still going strong.
Values
As the saying goes, ' An army of principles can penetrate where an army of soldiers cannot.' We have built the company based on values and principles which are never compromised upon.
Integrity
Being authentic. We are authentic and honest in our approach and our dealings.
Great Service
As it is, just having satisfied customers is not good enough anymore. We want to make you our raving fans! We are willing to go that extra yard for you, when no one else will.
Respect
We treat you, the way we like to be treated. In MayaAngelou's words, 'People forget what you say and do, but they never forget how you treat them'.